Network18 founder Raghav Bahl is all set to launch his new venture.
Rajdeep Sardesai's 2014: The Election That Changed India, will make him a ton of money, says Shreekant Sambrani, but admits he is more interested in knowing whether the book lives up to its title.
'Brand Kejriwal-AAP have a long way to go even if they win another Delhi election...'
'It is a force nobody can ignore, not even Mr Modi, because it will keep punching above its weight,' notes Shekhar Gupta.
With India's communication needs outstripping neighbours', companies are finding it easier for campaigns to be either based out of or outsourced to Indian agencies.
For re-verification through Aadhaar-based eKYC process, the operator will send a verification code to the mobile number of the subscriber.
The media wittingly or otherwise has been a key player in stymying the AAP. It is not so much the rivals, but the media, mostly the television and from its cues, large sections of the print segment, who got the trophy. The political parties, especially BJP and Congress, can now laugh in their sleeves, says Mahesh Vijapurkar.
Dharmendra Kumar Singh explains the four major factors that contributed to Modi's win in the 2014 elections.
'Oscar has been given to A R Rahman.' Ringa Ringa Ringa, Choli ki peeche kya hai -- What's the difference? Exactly the same. Also, Jai ho.' 'I did Ramba ho in 1985.' 'Rahman combined three of my songs and got Best Original Score.' 'The Ho came from me.' 'Bappi Lahiri brought the Ho to Bollywood.'
Recommending statutory backup to the model code of conduct, a parliamentary committee has sought to take away certain powers vested with the Election Commission like de-recognising a political party.
The BBC is all set to produce daily newscasts in Telugu, Gujarati, Punjabi and Marathi (in addition to the existing Hindi, Tamil and Urdu), Jim Egan, CEO, BBC Global News, tells Vanita Kohli-Khandekar.
In the digital handheld domain, content is not just a uni-dimensional exercise like it is in legacy media.
The vituperative campaign against the BJP by the Shiv Sena does not make for an easy post-poll tie-up should either of the two be forced to come together to cobble the numbers. Either must get a clear 145 seats to avoid a forced remarriage to the same political spouse. Any one going with Congress or the NCP only means the platter serves up a goulash, says Mahesh Vijapurkar.
The company has done a lot to promote 'Open Happiness'.
Manufacturer Nissan plans to get aggressive with brand communication and increase the number of customer touchpoints through showrooms, experience zones and other initiatives.
Zee Group is India's second-largest media and entertainment firm.
Brand associations have helped Priyanka Chopra-starrer gain traction in traditional and digital media.
IFFCO is reaching out to the young Indian urban professional.
For some, he is a visionary who grew his one-channel firm into a media giant by the sheer dint of his courage; for others, he is a compulsive risk-taker.
With one million users in Brazil, and 35,000 here in India within three weeks -- are we going to witness an encore from Orkut Bykkkten?
Best vs Best. Tiger vs Tiger. Star India, BCCI team up for a high decibel campaign for the cricket jamboree.
If the idea was to make money for the government, last month's radio auctions were a huge success.
'When a woman uses stunning sexy photo shoots to make a splash and be noticed by the audiences and the industry, it doesn't mean she can be broken down to breasts, buttocks, legs, navel and oh... a pretty face,' says movie director Suparn Verma.
The central government has said it will look into the matter.
The journey of Abhijit Avasthi, the former national creative director of Ogilvy & Mather, is as amazing as it is unbelievable. Read on!
Calling people of the northeastern region by "derogatory" names will soon become a non-bailable offence and land you in jail for up to five years.
The growing importance of all things culinary and the hunt for credible faces as brand ambassadors are adding more power to the chefs' elbow.
When Rajni Kothari pointed towards a new democratic alignment in India.
Prominent print advertisements on Monday pitched Amazon's discount strategy against Flipkart's.
'It is in electronics that the gap between where we are and where we need to be is most obvious and most persistent.' 'It is not only a national security issue, but also a commercial issue,' argues Rajeev Srinivasan.
The seasons in 2012 and 2013 went by with hardly any property launches, mainly due to an economic slowdown and a need to clear the backlog
Launching a scathing attack on Prime Minister Narendra Modi, Opposition parties on Wednesday alleged that selective leak of information on demonetisation of 500 and 1000 rupee notes to 'friends of BJP' and demanded making public the names of those who had bought gold and foreign exchange of over Rs 1 crore since April.
What is the road ahead for Rahul Gandhi? Shehzad Poonawalla offers a blueprint.
'The mood in the country is the challenge. Everything is going well, but nobody is feeling good. Why? I don't know. Maybe aspirations are too high... The most important thing in life is to be a good person. Rahul is a wonderful person. He is a thinking man. He has convictions and is passionate about his work.' Sam Pitroda discusses the Congress party and Rahul Gandhi in an exclusive interview with Rediff.com's Sheela Bhatt.
Mehta was known to be outspoken and had an unerring instinct for what would be read
By region, Thiruvananthapuram leads with 247 defaulters, followed by Kolkata with 173 and Bhubaneswar with 115
'Kejriwal has taken a leaf out of Modi's campaign of 2014 and improved upon it.' 'That suit will haunt Modi till he exits politics.' 'Of all the factors that favoured Kejriwal, the biggest was the arrogance and over-confidence of the Modi-Shah led BJP.' 'What the Congress could not do in the last two decades in Gujarat, Kejriwal did it in no time in Delhi.' 'The BJP has behaved exactly like the Congress in decoding Kejriwal's politics.'
'When I was staying in Teen Batti (in south Mumbai), I had one washroom and we were 10 people. Today I have three washrooms and I am the only one using all of them. Can you see the quantum leap that I have taken in life?' Jackie Shroff gets candid.
Aam Aadmi Party spokespersons, Ashutosh, Ashish Khetan and Raghav Chadha, are adept at turning issues on their head and putting up a good offence in their defence.
On the occasion of Chinese New Year, we bring you a look at what 2015, the Year of the Sheep has in store for you!
In Delhi, the poor are pitted against the middle class, with the former led by Arvind Kejriwal and the latter by Prime Minister Narendra Modi.
